If you’ve always suspected that you could sell more of your products or services through Instagram but haven’t had a lot of success yet, you’re going to enjoy this short article.
This will apply to you if you’re selling physical products through your online store, through Amazon (or any other marketplace), if you’re selling digital products online or even if you’re looking to generate sales leads or foot traffic to your local business.
For the longest time I followed the traditional methods of marketing on Instagram. I posted what I thought would be viral content. I paid to have my posts promoted. I tried to build the followers in my accounts by following the followers of my competitors. I made cool videos.
The result? I wasted a ton of time and money and very few sales came in. Maybe you can relate?
It wasn’t until I did something very basic that things turned around for me. I started to work with the influencers in my particular markets.
Regardless of what you’re doing, if you’re selling to consumers (B2C) I promise you that there are a number of Instagram accounts with large followings related to your niche. And guess what? Most of those account owners are not making a lot of money from their efforts and many will be happy to take a few bucks to post and promote your products or services to their audience.
When I realized this everything changed for me. I am now able to get cheaper traffic to whatever offer I’m promoting and that traffic is converting better than ever. The reason? Social proof – I’m getting the implied endorsement of the influencer before anyone even clicks through.
It really is a beautiful thing. Give it a try for yourself and let me know how it goes.
Or if you want to speed things up, I can setup a campaign for you. I’m so confident that I can make this approach work for your business that I am willing to setup a campaign for you for free. You just cover the costs of the ads and I’ll provide my services for a week or two to prove this method will work for your business.
After you see the results, you can decide if you want to continue working together. If this sounds reasonable, send me a message through this page and let’s talk.
