Can My Unique Skillset Help You Meet Your Marketing Goals?
I’m going to flip the traditional “About” page and make this about you rather than me..
Specifically, how I can help you and your business should we decide to work together.
Here’s the thing. Most marketing people use their clients or employers as guinea pigs. They use your time and money to hone their marketing skills and to learn what does and doesn’t work.
I Don’t Do That.
I have been working independently and traveling the world as a digital nomad since 2002.
I’ve managed to do this primarily using the profits I generate from various marketing campaigns and revenue streams I have funded WITH MY OWN MONEY.
Because of this, you will be very hard-pressed to find another marketing professional that is as cognizant of return on investment as I am.
I treat your budget (money) as if it were my own and I will only implement ideas in which I believe. In other words, those that have a decent chance of success.
Does that mean I’m guaranteeing that every campaign I set up will be successful? Nope.
Nothing is guaranteed in marketing and everything comes down to testing different ideas or campaigns in order to find those that work ie. those that generate positive ROI.
My Approach is Simple
I find things that work by testing as quickly as possible and with as little budget as possible so as to mitigate your risk as much as possible.
The simple fact is that marketing is all about weeding out bad ideas and finding ones that show promise.
If something shows promise, you give it a bit of time and budget to grow.
If it grows, you scale it and let it feed your bottom line.
If you can then automate or outsource that campaign, perfect. Do that and turn your focus on finding another idea that will feed your bottom line.
Assuming you have something that people want, that really is all there is to marketing.
You need to have good ideas to start with and you need to know how to implement them properly to give yourself the best chance of success.
Fortunately, that is where I come in.
The "One Man Marketing Department"
I chuckled one time when I was called, “A one man marketing department” because I was able to get so much done.
But that is exactly what you will get should we work together.
I have years of experience on which to rely (some successes but a LOT of failures) so you don’t always have to start from scratch when it comes to idea generation. In most cases, I have a pretty good idea of what will and won’t work.
I also have a rolodex of outsourcers and effective software solutions which I’ve leveraged over the years.
The Reality is This
As good as you are at some things and as good as I am at others, there is always going to be a person or some software out there that can do some things better, cheaper and faster than either of us.
What I am saying is that outsourcing and automation really are the modern day marketer’s secrets and areas that I probably leverage as well as anyone.
That is where the idea of the “one man marketing department” originated. I do the things myself that I like doing and that I do well but otherwise (and as long as it isn’t something sensitive), I prefer to get someone else to do it.
I Practice What I Preach
Check out My Projects page. Most of those revenue streams are still active but they require very little of my time. They just tick along regardless of where in the world I am or what I may be doing.
There are always more marketing tasks to be done than there is time or staff to do them. But if you can hand those tasks off and make sure they get done properly, on-time and in a cost-effective manner it is amazing how much one can get done.
This efficiency and effectiveness can give you a massive advantage over your less savvy competitors who still believe they have to do everything themselves.
I droned on here a little more than either of us anticipated but I hope you now have a better idea of what to expect should we decide to work together.
And that is a seasoned marketing professional that will:
Thanks for reading all of this. If you’re ready to make a real difference with your marketing and you have a good feeling about the way I do things, please get in-touch.