Nov 15, 2008 Posted in Fun and Inspiration, Marketing Ideas

Crazy Little Thing Called “Jing”

I was in a quagmire the other day. I wanted to turn a bunch of the stories from the Trek Escapes website into audio podcasts and slide shows so I could put them on their site and blog as well distribute them across the web to get links and traffic.

The problem is that the consultants are spread across the country and explaining how to set up and use software via email is a pain in the butt.

(more…)

Oct 24, 2008 Posted in Marketing Ideas, Success Stories

Using Publicity and Buzz

I recently wrote a post about Dean Hunt and his unique approach to generating buzz and traffic using web 2.0 and social media. My review was pretty flattering but sincere. And to prove it I’m actually in the middle of testing two of the ideas contained in one of his reports.

(more…)