May 24, 2010 Posted in Marketing Ideas

The Importance of Local Search for Small Businesses

Local search is the term we use to describe the action that people take when they turn to the Internet to find information about local businesses.  For the first time in history, people are more likely now to search for your business on the Internet than in the Yellow Pages.

What this means to the average business owner is simple.  If your website or information about your website shows up on the first page of Google for search terms related to your business, it is very similar to having your business situated in the prime retail area of your town or city.  People will find you. (more…)

Oct 20, 2009 Posted in Marketing Ideas

SEO or PPC – Which is the Better Path for the Small Business Owner?

Feb 21, 2009 Posted in Marketing Ideas

The One Thing that Most Bloggers Forget About

There are nearly as many reasons for blogging as there are bloggers. Some blog because they love to write. Others blog for money. Some bloggers just want to go off on other people that are actually doing things in life.

Whatever your reason for having a blog one thing is for sure. If nobody sees what you write, well, you might as well be sharing your ideas with your parakeet. At least that way you have a chance at getting feedback.

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