Feb 21, 2009 Posted in Marketing Ideas

What Does SEM Stand For?

If you spend even a little bit of time around Internet marketing or Internet marketers (run away!) you’re going to find yourself asking, “What does SEM stand for?”

What SEM stands for is Search Engine Marketing. It is an all-encompassing term that covers every conceivable way of getting traffic or visitors from search engines like Google, Yahoo, MSN (or Live Search) and hundreds of other barely significant search engines scattered around the Internet.

Like any niche industry, online marketing has its own language and SEM is yet another one of the many acronyms that we use on a daily basis. To make things more complicated SEM includes sub-disciplines such as Search Engine Optimization (SEO), link-builing and pay per click (PPC) marketing.

There you go. Now you know what SEM stands for.