The Beauty of Outscourcing Marketing Tasks
Ever since reading the Four Hour Work Week I’ve been tinkering with outsourcing and automation. And I must say it has been quite the learning experience.
Here is the thing that I’m finally willing to admit to myself. Tell me if this relates to you. While I love marketing and learning/testing new marketing techniques, I have two Achilles heels. First, at any given point there are hundreds if not thousands of activities that you could be doing to improve your marketing. No one person can possibly get them all done. Second, a lot of these activities are tedious and I don’t like doing them.
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