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May 8, 2009 Posted in Marketing Ideas

A Harsh But Practical Lesson in Managing Affiliates

Many companies believe that selling their products or services through an affiliate programme is the dream solution. They have visions of thousands of sales people promoting their products all over the Web. These little guys never get tired, they work 24/7 and they only get paid after they sell something.

Ah, Xanadu.
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Jan 22, 2009 Posted in Fun and Inspiration, Random Thoughts

It Ain’t All Glory

I have to credit Boomer (aka Popeye) with the phrase “It ain’t all glory”. He has a knack of coming out with the one liners that are perfect for the situation. I don’t actually recall the context in which I heard him use this phrase the first time but it is sticking in my mind today for another reason.

BeaverTalk.com GalsI just saw my buddy Susan McCord at the gym. She and Sandra have a very cool project going. It started as a Internet radio talk show called Leave it Two Beavers and it has now blossomed into video and a new site called Beaver Talk.

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Dec 16, 2008 Posted in Marketing Ideas, Random Thoughts

Golden Advice for Information Junkies

It is no secret that we’re living in the information age and we’re bombarded with data everywhere we turn. Good news-bad news, funny and sad stuff, TV, radio, videos, audios, blog posts, press releases – the list goes on and on.

Some people may think that all of this is good but the fact is that it is a distraction. I am an information junkie. I admit it. More specifically, I’m a marketing information junkie. I subscribe to newsletter lists, blog feeds, even offline mailing lists just to see what everyone is doing.

Recently, I did a little experiment based on a great video I found within this site. You have to join the mailing list to get it (it isn’t on YouTube) but it is well worth it. (more…)

Sep 28, 2008 Posted in Random Thoughts

The Four Hour Work Week

I’ve just gone through the Four Hour Work Week by Timothy Ferriss for the third time and it simply gets more interesting with each read.

This guy is the bomb. We live in a society where we’re defined by our work and we try to measure others using the same yardstick. Then this book comes along and I’m thinking to myself, “Man, it is like this guy is speaking directly to me.”

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Sep 22, 2008 Posted in Marketing Ideas

Soaring With Your Strengths

Confidence is a funny beast, isn’t it? Sometimes we’re just brimming with confidence and feeling as if we can do no wrong. Other times, we get self-conscious and wonder if we’ll even get through the day.

Do you ever wonder why that is? I do and here is what I’ve found.

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