Video marketing is a relatively new and very promising form of online marketing. Basically, video marketing is the producing of short promotional or informational videos and then distributing them throughout free video hosting sites like YouTube.
Such a form of marketing serves two very key purposes. First, a lot of people can see your video and contact you either directly through the video or by visiting your website to learn more about what you do. Second, these video hosting websites have strong page rank with Google and by placing your video on them you can gain some powerful links back to your site. (more…)
Anyone wanting to lose weight knows that one of the best ways of doing so is tracking what you eat and keeping a food journal. The problem of course, is that we forget or we’re too lazy to keep the journal handy and write everything we eat down.
Well, check this out. It is an new application for the iPhone that eliminates most of the grunt work of tracking what you eat. So cool.
A friend of mine posted this on Facebook and I had to share it. You don’t have to be a baseball fan to appreciate this play. It is an amazing catch but the best part is the body language of the player watching the events. If he had made such an effort it would have been an out for his team.
Imagine what was going through his head and the abuse he would have to take after all this. I would NOT want to be this guy after the game.
You’ll have to excuse my enthusiasm for this form of marketing because I get pretty excited when I think about the potential. Video marketing is perhaps the greatest opportunity that the web offers the average small business website.
By producing short (less than 3 minute long) promotional videos and distributing them throughout the web using free video hosing sites like YouTube.com you can:
Get quality links in to you site from powerful websites
Reach unlimited people through an effective medium
Reach these people in a very cost-effective manner
In this, the last of the high-view strategy videos, we take a look at why in-bound links are so critical to a solid search engine optimisation strategy.
Again, you’ll see that getting the right keywords is critical and how you use them on remote sites to link back to your site(s) is equally important. Remember that Google looks at the “anchor text” in the links that point to your site and assumes that they describe your site so make sure that you set up your links properly.
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