Xerox Still Making Their Reps Cold-Call
I was sitting in my office the other day, working on a cool new site for a client when I hear this timid rapping on the door. Immediately, I thought, “Salesman”.
Sep 28, 2008
Sep 28, 2008
How to Increase Sales Leads for a Super-Tight Niche
Everyone wants to increase leads and sales and this situation was no different. I had been asked to take a look at a business run by a friend of a friend of mine who lived in Brazil. Among other things, his company sold painting services to supermarkets. Specifically, they had a unique system of painting refrigeration units that blew the doors off of their competitors.
Sep 28, 2008
Success with Pay per Click Marketing
In 2002 I had been in Sao Paulo, Brazil for about six months when it became quite clear that there was a huge opportunity in the language business. It was estimated that nearly 4 million people actually studied English in Sao Paulo alone. There were also over 1,000 English schools competing for these students so it wouldn’t be quite as easy as one would hope.
Sep 28, 2008
Crossfit Calgary Site Launches
I had originally created a blog for my buddy who had opened up Crossfit Calgary – not really a gym but rather a workout philosophy that taxes both the body and the mind.
He didn’t really have a chance to do much with the site before selling his business in June. The new owners of the business (and the site) liked what they saw and contacted me to update it and to tweak it a little bit.
Sep 28, 2008
Getting Heeps of Traffic from Web 2.0 Properties
While a lot of people still talk about PageRank it really doesn’t seem to be as critical as it was a year or so ago. PageRank, for those of you who may not know, is the importance that Google assigns to every page it has visited. It ranks each page on a scale from 1 to 10 with 10 being the most powerful. Not surprisingly, the Google homepage itself is one of the only (if not the only) sites with a 10 ranking.
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